WIN
Always Getting Better
Hard Races.
Real Wins.

Every race here was real, and every win meant something to a real community. This is the work we've done across 48 states.

Passionate Persuaders Perceptive & Flexible Collaborative Creatives Always Getting Better Brave Enough to Find a New Way Cultivators of Long-Term Relationships
Race Type:
Core Value:
Independent Expenditure
Anti-Vivek Ramaswamy I.E.
Governor · Ohio
Early, targeted ads aimed at double-hater voters, as well as pre-work by a trained social media cohort, drove a 10-point collapse for Ramaswamy.
Ballot Measure
No on 82
Ballot Measure · Colorado
Tested “living storyboards” and moved from minimal support for a “no” vote to defeating a fossil fuel-backed amendment.
Ballot Measure
No Everything Tax
No on 4 & 5 · Missouri
Innovative ads and a trained coalition social cohort helped defeat the Everything Tax in a landslide.
Mayoral Race
Monroe Nichols
Mayor · Tulsa, Oklahoma
Started 20 points down against a 3-to-1 spending gap and won in a blowout to become Tulsa's first Black mayor.
Congressional Primary
Joyce Beatty
U.S. House · Ohio
Came from 34 points down in seven weeks, then beat back a well-funded challenge during a pandemic.
Mayoral Race
Steven Reed
Mayor · Montgomery, Alabama
Montgomery's first Black mayor won a 12-candidate race, then beat back a $750,000 sneak attack to win reelection.
Mayoral Race
Tim Kelly
Mayor · Chattanooga, Tennessee
Started at 2% in a 17-candidate field and won the runoff 60–40.
Congressional Primary
Bonnie Watson Coleman
U.S. House · New Jersey
Outspent 7-to-1 and down 10 in her opponent's poll, she won 43–28 on the way to becoming New Jersey's first Black congresswoman.
No case studies match those filters.Clear all filters
Ready toWin Your Race?

Tell us about your race, ballot measure, or movement, and we'll tell you what it takes to win. No obligation, just a real conversation about how we can help.

Let's Talk Strategy