ART + SCIENCE = WINNING

CounterPoint Messaging runs comprehensive media and digital campaigns for candidates, issues and progressive groups around the country.

We have worked in 48 states and over 100 media markets. We have won 90% of our candidate and ballot campaigns.

Our digital and creative work has won over 50 “Reed Awards”and “Pollie Awards” and was featured on NPR, CNN, MSNBC, The Daily Show, and The Colbert Report.

We also conduct extensive communication straining for progressive organizations.

Our successes include:

Elected the first Black mayor of Montgomery, AL

Defeating 4 incumbents and picking up those seats for women

Electing Washington state’s only Black legislator

In 2020, we did expansive projects to persuade and motivate a wide range of voters, including women and people of color, that resulted in wins up and down the ballot, even though much of this work was not promoting a specific candidate.

We helped pick up the New Mexico state house for Democrats

6 statewide wins in Kansas and Montana to save control of the Supreme Courts

Winning the only state legislative seat with a Republican incumbent in the South (TN)

We helped a teacher's association win nine races that will help kill school vouchers

Legislative victories
in tough places

We helped the Tennessee House Democrats pick up 2 seats in unlikely Republican areas in a year when Democrats lost the U.S. Senate Race and Governor’s race by more than 5 points each

We helped State Senator Erin Oban win a tough reelection campaign in Bismarck, ND when Heidi Heitkamp lost the state by 11 points

GOTV

In Rick Kriseman’s mayor’s race in St. Petersburg, Florida that he won by 67 votes, we delivered over 500 pre-roll video messages to our GOTV universe while they were in line at polling stations.

Digital Persuasion

Our firm has won races at the municipal, legislative, congressional and statewide down ballot and gubernatorial levels where our digital and online ads have had a measurable impact.  We help in ways that have nothing to do with traditional paid media.

Social Media Engagement

Our firm has helped candidates at every level identify their top supporters and friends to increase follower counts and engagement on every social media channel.